The Future of the Smartphone Camera Market
Wednesday, September 13th 2017
Yesterday’s event to launch the iPhone X marked the end of the recent season of flagship smartphone launches by the industry's two largest smartphone vendors. The new devices give some insight into the future of the smartphone camera market.
Apple and Samsung have both introduced handsets with dual cameras with the OIS function on both apertures in an effort to widen the range of photographic techniques that can be used. It remains the case that the quality of the camera is used as a key means of product differentiation in the premium smartphone sector.
The introduction of face recognition by Apple also confirms a further trend: the number of optical devices per smartphone is increasing. Face recognition relies on 3D mapping technology, which requires the use of six optical devices. It is expected that other vendors will follow suit, and add devices to improve face recognition and augmented reality.
CML believes that innovation in the smartphone camera market will continue to fuel strong demand for new products. CML also believes that the increase in the number of OIS controlled cameras and other optical devices per smartphone means that the growth rate in the miniature camera market will outpace the growth in the smartphone market. This strong market demand is good news for CMLs core business.